One of the most exciting and glamorous days on the horse racing calendar, is now only a day away. The Qatar Goodwood Festival’s Ladies Day has for a number of years now distinguished itself as one of the UK’s best annual fashion moments combining sporting excellence with charitable causes.
One year since the worst Ebola outbreak was declared across West Africa, World Vision has hailed its collaborative work with Sierra Leone communities as being instrumental in averting the catastrophic spread of the virus.
According to World Vision, none of the 58,000 children and their families supported through the charity’s programs in Sierra Leone contracted the deadly virus owing to effective community engagement practices.
Leslie Scott, the World Vision Sierra Leone National Director, said: “We are extremely proud of our community partners in the districts we work in across Sierra Leone: the parents, teachers, paramount chiefs, faith leaders and government officials. Together, we have successfully helped to achieve and maintain zero new cases of Ebola for months now.
“We are winning the war on Ebola, but it’s not over yet. It only takes one case to reignite the outbreak, so there is no room for complacency. We need sustained international support not only to beat Ebola in Sierra Leone, but to transform national systems and structures across West Africa, so that we can avert future outbreaks,” he explained.
The worst Ebola outbreak in history produced some 27,600 infections in the three countries, of which 11,253 were fatal, according to official data. Although the epidemic has waned from its peak at the end of last year, when hundreds of new cases were diagnosed every week, it has so far proved impossible to eradicate completely. There were just 26 new cases of Ebola reported in West Africa last week, according to the World Health Organisation.
Reflecting on World Vision’s accomplishments Scott said early community engagement and effective communication of prevention messages was key to the charity’s successes in preventing the spread of Ebola.
“Having worked in Sierra Leone for over 20 years, World Vision mobilised its extensive networks early in the crisis. At first, rumors were rife and people didn’t know what or who to believe. Such misinformation and fear was deadly. I remember seeing corpses abandoned in the streets of Freetown. Even the global experts weren’t sure how to respond at first,” Scott recalled.
“However, people in communities where we work heeded to calls for vigilance, and worked together to stem the outbreak’s spread. Working in close collaboration with the Government of Sierra Leone, World Vision has reached an estimated 1.56 million people through its Ebola Emergency Response,” he added.
THE phenomenally successful Zimbabwe Fashion Week (ZFW) is spreading its wings to international capitals and will this year launch its London edition, according to the organisation’sfounder and director, Priscilla Chigariro-Gessen.
The Zimbabwe-born former model-turned-entrepreneursays rising demand for similar networking events from the Zimbabwean diaspora community across the world had led to the expansion drive.
“Zimbabwe Fashion Week 2014 was a stupendous success and the buzz from our series of events so far is being felt by the fashion world beyond our borders. And so we feel that now’s the right time to launch our global brand – Zimbabwe Fashion International, which will premiere in London later this year,” Chigariro-Gessen said.
A Zimbabwe Fashion International team has now been set up in London and designers and sponsors interested in showcasing their work at the London premiere can register their interest by emailing email@example.com . The event will be held at the height of the UK summer season, a few weeks ahead of the main event in Harare.
Following its launch in October 2009 in South Africa’s commercial capital, Johannesburg, ZFW has been running successfully in Harare for the past five years and has in that time won the support and acclaim of esteemed figures in the fashion industry.
“As Zimbabwe’s premier fashion event, Zimbabwe Fashion Week’s main purpose is to create a platform for the country’s designers to showcase their creations. And by celebrating our nation’s sartorial creativity in this way, we also aim to help revive the country’s once thriving textile and fashion industry,” Chigariro-Gessen added.
The popular event is held at the end of August/early September each year and attracts an assortment of fashion enthusiasts, designers, models, buyers, corporate investors, entertainers, exhibitors and fashion-forward creatives from all over the world.
Last year’s edition drew about 40 designers, including seven international brands. Game of Thrones star Yuri Kolokolnikov added a touch of international celebrity by gracing the fashion event for the entire week. ZFW has also launched a video series of highlights of last year’s event in response to demand from fans who missed out on the show.
Chigariro-Gessen is buoyant about Zimbabwe Fashion Week’s international expansion and sees the brand continue to grow on the strength of “the unwavering support of Zimbabwean corporate investors, media, personalities and the Zimbabwean people.”
“We have become the go-to fashion event on Zimbabwe’s cultural calendar, and this is down to the work we’ve put in over the past five years to grow this event.Our mission is tomake the Zimbabwe Fashion Week brand synonymous with the people’s appetite for fashion, style and creativity,” she said.
“When Zimbabwe Fashion International launches in London this year, it will provide a much-needed platform for the many exciting upcoming fashion creatives working in the UK to showcase their creations. I feel that we’ve generated the momentum and credibility with Zimbabwe Fashion Week to sustain this international expansion, and we’re taking our strong brand credentials to London and elsewhere with full confidence that we will be successful,” Chigariro-Gessen added.
Words by: Chofamba Sithole
NIGERIANS in London have vowed to continue protesting outside the Nigeria High Commission in central London until all the 234 girls abducted by the Islamist terrorist group, Boko Haram are safely returned to their homes.